YMCA – Like a Boss

YMCA – Like a Boss

Inspiring students to become entrepreneurs

Working with our partners at STATURE FILMS we created this little video highlighting four of Barrie’s coolest young entrepreneurs! The video will be used to encourage and challenge high-school students to “go for it!”

What we worked on:

VIDEO

Post 9/11 GI BILL

Post 9/11 GI BILL

We’ve made lives better for veterans

 

CLIENT: Department of Veterans Affairs, United States of America

 

In 2009, the US Department of Veterans Affairs was tasked with communicating the benefits of the new Post 9/11 GI Bill. The benefits were great but VA was unable to effectively communicate it to veterans and their families. By establishing an awareness campaign for these benefits, Rhubarb Media, along with it’s U.S. partner, American Independent Media, were able to increase benefit applications by 45%. Along with some amazing U.S. partners we helped re-brand and market the Post 9/11 GI BILL. From helping with branding to advertising to video to websites to executing the creative for an entire NASCAR event, Rhubarb Media and team delivered!

Things we worked on:

  • Branding Concepts
  • Advertising Design
  • Tradeshows
  • Web
  • Drupal
  • Events

 

U.S. Agency Partner – American Independent Media

VA COTAR, admins and design and support teams

Event Management Support/Web – Brightline Interactive

Video – DMH Video Production

Photography – Josh Shirlen

 

 

American Independent Media was instrumental in creating a now-iconic brand for the GI Bill. The Department of Veterans Affairs worked with AIM to conduct a national marketing campaign to promote the greatest expansion of education benefits since World War Two. Through AIM’s support we conducted a national advertising campaign, NASACAR race weekend, and brand promotion strategy for the Post-9/11 GI Bill® from 2010 to 2015. All were successful in establishing a nationally recognized brand and increasing in the number of people using the GI Bill. The employees I worked with at AIM were some of the most professional individuals I’ve had the pleasure of work with. They were inspired and dedicated to their craft. AIM’s leadership team was always willing to go the extra mile and work tirelessly for a product that met our needs. Simply put, the GI Bill would not enjoy the recognition by the public today without AIM.
Barrett Y. Bogue

GI Bill® Public Relations | Digital Engagement, U.S. Department of Veterans Affairs

I wanted to take an opportunity to tell you what a pleasure it was working with you on the Post-9/11 GI  Bill.  It’s so hard to believe how long ago that was now.  I continue to be amazed at the great work everyone did on all the projects we under took as part of the implementation –  no small thanks owed to you and your team for all your support.  It truly felt like a team effort.
Leigh Ann Skeens-Wilson

VA, US GOV

More Work

Celebrate Connection

Celebrate Connection

Simcoe County Theatre Festival

Simcoe County Theatre Festival

CPG Surplus

CPG Surplus

Kaspa

Kaspa

Versafy

Versafy

Tandem Park

Tandem Park

Algorand Name Service

Algorand Name Service

EGEM

EGEM

Ruby Swap

Ruby Swap

Bidify

Bidify

BlockXAfrica

BlockXAfrica

PIVX

PIVX

CoreX Legal

CoreX Legal

Barrie Arts Awards

Barrie Arts Awards

Mike Douglas

Mike Douglas

Maven Commercial Real Estate

Maven Commercial Real Estate

Alias

Alias

5×5

5×5

Young Parents

Young Parents

Faris Team

Faris Team

Vendible

Vendible

Left B Agency

Left B Agency

Bob Rumball Canadian Centre of Excellence for the Deaf

Bob Rumball Canadian Centre of Excellence for the Deaf

Pastor Pixel: Church Design

Pastor Pixel: Church Design

North American Crypto Exchange

North American Crypto Exchange

Barrie & District Association of REALTORS® (BDAR)

Barrie & District Association of REALTORS® (BDAR)

Libertaria/Internet of People

Libertaria/Internet of People

Kempenfelt Community Players

Kempenfelt Community Players

Moving Art

Moving Art

Heart of Ruth Mission

Heart of Ruth Mission

Envision Tatham

Envision Tatham

Sweet Flour

Sweet Flour

smOffice

smOffice

Pregnancy Resources Centre – now, Envisage

Pregnancy Resources Centre – now, Envisage

obec

obec

Barrie Food Bank

Barrie Food Bank

Reynolds Brothers Exteriors

Reynolds Brothers Exteriors

Ethoenergy

Ethoenergy

Barrie Bean Counter

Barrie Bean Counter

Sealand

Sealand

Jeanette Cochrane

Jeanette Cochrane

SBC

SBC

Toppers Pizza: Boxes & Cards

Toppers Pizza: Boxes & Cards

GetWyred

GetWyred

OMAH

OMAH

Skipwith Financial

Skipwith Financial

COPE Service Dogs

COPE Service Dogs

Quick Garden

Quick Garden

The Barrie Mediation Centre

The Barrie Mediation Centre

SimCoLab

SimCoLab

Prevention of Senior Abuse Network

Prevention of Senior Abuse Network

Candlelighters Simcoe/Muskoka

Candlelighters Simcoe/Muskoka

The Source Canada: HeadRush Audio

The Source Canada: HeadRush Audio

Job Central

Job Central

Cycle Simcoe Map App

Cycle Simcoe Map App

SCATEH

SCATEH

David Busby Centre

David Busby Centre

GEEP

GEEP

Barrie Public Library

Barrie Public Library

YMCA – Like a Boss

YMCA – Like a Boss

Talk is Free Theatre

Talk is Free Theatre

Orillia Museum of Art and History

Orillia Museum of Art and History

Salter Pilon

Salter Pilon

Red Byrd 3D

Red Byrd 3D

Northern Rockies Regional Airport

Northern Rockies Regional Airport

Lake Simcoe Regional Airport

Lake Simcoe Regional Airport

Maclaren Art Centre

Maclaren Art Centre

Post 9/11 GI BILL

Post 9/11 GI BILL

ETHOSOLAR

ETHOSOLAR

The Preacher

The Preacher

Impact Rehab

Impact Rehab

ETHOSOLAR

ETHOSOLAR

Things we worked on:

  • Branding
  • Print media
  • Advertising
  • Tradeshow
  • Marketing
  • PR
  • Video

 

Empowering a family to grow their business

Background

EthoSolar is an Ontario-wide solar power provider. Since 2009 they have installed nearly 7 MW of complete grid-tied solar PV applications for roof mount systems, ground mount fixed systems, and tracking systems. They have developed high-quality, 360 degree solar PV solutions for Net Metering, microFIT and FIT programs within the Ontario market. It is their committment to provide each customer with the system that best fits their particular needs. At EthoSolar, a family run business, they are dedicated to making your investment in clean, renewable energy as profitable and seamless as possible.

How we helped

Ken and Geri Rounds came to us with a homemade logo, a brochure and a great vision to help farmers and ranchers use their property year ’round to produce energy and offer a future revenue stream.

In 2009 Rhubarb partnered with EthoSolar to establish a strong presence in this new marketing through naming, branding, research, communications plan, web, marketing materials, social media marketing, video and photography.

We are proud to be a part of their success going from startup to a million dollar operation in just two years.

The Preacher

The Preacher

BACKGROUND

We created this film with an awesome team including Andrew Solie, Rhys Jones, Emily Sorlie and myself. Shot on one day at Pastor Maw’s farm in Cookstown, ON. The God Can campaign is currently underway at Victory Baptist Church in Newmarket.

Producer: Chad Ballantyne

Director: Andrew Sorlie

Cinematography: Andrew Sorlie, Emily Sorlie, Rhys Jones (Stature Films)

Editor: Andrew Sorlie

Music Licensed by: TheMusicBed.com

 

More Videos

 

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