Forbes magazine dubbed 2015 the Year of the Mobile Web. 5 years later… we find ourselves in the age of the mobile device. It is no surprise that there is an immense amount of pressure for website owners to think mobile.
Did you know that the average smart phone user checks their phone up to 221 times a day!! Yikes?!?! That means huge business for e-commerce sites and your virtual storefront. Now your virtual store front can go anywhere the customer does. Even on the trains and subway stations. Yes, that’s right there is now wifi thanks to ideas like t-connect in the Toronto subway stations that means we are connected all the time.
Here are two useful tips from Google™ for optimizing your mobile site speed. Check out Google’s great guide on how to develop a mobile responsive website. Try to load your website on a mobile device and measure the download time.
You’ll want to make sure that mobile users are easily able to tap, drag, pinch, press and flick their way through your site if you’re hoping to make your mobile presence known.
Is your website not mobile responsive or not showing up well on your mobile phone?
Give us a call and we’ll help you out.
Cycle Simcoe is now pleased to present the new interactive mobile friendly web app map, listing all the tourism amenities, safe cycling routes, difficulty rating and more. “If you are looking to explore by bike this summer, the Cycle Simcoe interactive map has everything you need to have a safe and enjoyable trip,” explains Donna Hewitt, Economic Development, Township of Oro-Medonte.
CS contacted Rhubarb Media to help build their guide and map app for these three regions:
Heart of Georgian Bay Routes
Ontario Lake Country Routes
South Georgian Bay Routes
“The app is getting great feedback. Everyone seems to be very impressed and we have gotten some amazing media coverage. It was a pleasure working with Rhubarb. Chad and his team acted as project partners during the entire process, keeping us involved and informed. Their work exceeded expectations and we look forward to partnering on the next phase of our map/site. I would recommend Rhubarb Media to anyone looking to stand out online.” Brendan, Cycle Simcoe
Over the past 8 years, Rhubarb Media has become the go to studio for design and web services for arts and culture organizations and OMAH continues that trend. We consulted with them to create a new and improved content managed site (DRUPAL) designed to be highly visual, interactive and responsive.
What they said when we launched…
“OMG….just checked! WOOT, it’s there!! OMG!!!!!!!!! Thank you!!!”
~ Ninette, Executive Director
Those Executive Directors can be so reserved sometimes.:)
See their new site here!
In the past few weeks we have launched two new e-commerce websites on the increasingly popular Shopify platform.
Under the Shopify Partners program, our team was able to work with clients to configure, populate, train-on and thoroughly test their new online stores.
Although this is our 4th major update to sweetflour.ca since first launching it in 2009 using Drupal 6, we consider this an official “version 2” after migrating it from Ubercart 2 to Shopify. In 2012 the site underwent a restructuring and simplification of products and categories to improve UX and SEO.
Since seeing an increase in online sales conversions, we made it a priority to maintain the site’s SEO equity by migrating the structure, maintaining keywords in content, page titles and meta descriptions, configuring 301 redirects and submitting the updated site map to Google Webmaster Tools. Additionally, we made it a priority to ensure the website content is mobile-first and usable on all size of devices with its responsive design. Helpful features such as a “call now” button that is revealed on the mobile-view of the website have been put in place to increase value to the customer experience.
Our client Kim Gans forwarded a note in a support discussion she had with a Shopify Guru Team member:
…I must say that you probably have one of the best put together bakery sites I have seen. The layout, the rules and feel of the site are extremely well done.
Mark G — A Shopify Guru
Parcelled With Love was a start-up e-commerce site with the idea of selling toy products to parents and have them delivered as care packages to children while they are away at Summer camp. We worked with Sarah and Josie to give direction on marketing messaging, content development and appropriate photography styles. The logo and brand colours had been kicked-off before we took on the project, but we worked to further refine some of the styles and round out the colour palette to make the site’s presentation fun and kid-friendly without making the site look childish.
We were extremely pleased with the website that the Rhubarb Media team designed using the Shopify platform. Rhubarb was able to successfully choose a theme in keeping with our products and provide us with design concepts that reflect our brand. The structure of the site the team built worked well, incorporating all of our categories and products. Finally, the Rhubarb team ensured that we were well trained to update and navigate changes to our Parcelled with Love website independently. We would happily recommend the professionals at Rhubarb Media.
Sarah and Josie – Parcelled With Love
Let us know if you have an idea for an online business and need some assistance with your marketing efforts!
The Northern Rockies Regional Airport (NRRA), being one of the fastest growing airports in Canada, was looking to develop a new website that utilizes the most effective technology to enable the airport to provide a dynamic, interactive and user-friendly website for its passengers.
In early 2013, the NRRA had selected Rhubarb media through a competitive public FRP process due to their great deal of attention put forward into their proposal and their forward thinking in order to achieve the goals of the NRRA.
Rhubarb Media’s objective was to produce a website that would support the airport’s overall strategic vision of attracting additional routes and airline partners to serve domestic regional markets not currently represented at NRRA. Equally important was this project’s ability to attract new business and investment through e-marketing and the publication of pertinent airport economic development information and links on the website.
Here’s what they had to say:
“Throughout the entire process, Rhubarb Media was thoroughly organized and extremely easy to work with. They were able to compile all of our requests and produce a product that not only functioned extremely well, but went above and beyond to ensure the site not only matched our vision, but exceeded it far beyond our expectations.
Rhubarb was continuously looking out for the NRRA’s interest, and was innovative in finding solutions to our unique operations of a busy northern airport. Their approach to customer service, although very professional, came off as working with a friend than a typical client/business relationship which was easily helpful at putting us at ease during meetings and troubleshooting scenarios.
Rhubarb Media were an absolutely joy to work with, and I highly recommend their services.” (Eric Desnoyers, Business Manager, Northern Rockies Regional Airport)