Our support has helped feed families
The Barrie Food Bank’s mission is: to provide temporary food relief to individuals and families of our community who are in need, and to serve as a resource to guide them along the road to self-sufficiency. Their policies are designed to achieve this mandate. To this end they seek to encourage self-sufficiency. In their service of those who come to them for assistance, they strive to demonstrate compassion and respect for their dignity, and to serve as a source of encouragement.
How we served
In 2011, Barrie Food Bank realized they could better achieve their goals by better communicating with their supporters. Up until then, their interactions had been through traditional channels like radio and newspapers. Rhubarb Media sponsored the logo, website and other design needs for Barrie Food Bank, which helped the Food Bank increase funding exponentially. This improved the Food Bank’s ability to meet the 48% increase in usage over the past two years, with more than 32,000 families being served in 2013. The immediate positive impact of families being fed will also have an immeasurable impact on how well these families can function and then give back to the community in the long-term.
Things we worked on:
BRANDING, PRINT MEDIA, ADVERTISING, MARKETING, WEBSITE