rhubarb-media-logo-design

Logo Design

A well researched and newly designed brand will position you in a manner that appeals to your target market and be the foundation for all other materials that are produced, including the website and corporate brochure.

Rhubarb Media will create and implement the new design elements collaboratively. As a full branding, marketing, and web development studio we are able to work with your budget to help you determine the best plan of action to meet your business goals.

 

Here is a breakdown of our proven design process:

Our Design Methodology

STEP 1 –  Assemble the team and add client into our project management software

STEP 2 –  Review client design brief in detail

STEP 3 – Background analysis Stage:

a. Positioning

i. Define target audience

ii. Research main competitors

iii. Define unique position

b. Naming (if applicable)

i. Whiteboard brainstorming session with key stakeholders

ii. Discovery session with focus groups (if possible)

First Design Round

Internal “designstorm” with our team

Design 6-8 logo concepts

Internal peer review and tweaking of logo concepts

Present to client for feedback

Second Design Round

Internal “designstorm” to discuss feedback from client

Design (tweak) 2-3 refined logo concepts

Present second round of logo concepts to client

Third Design Round (if required)

Design (refine) final logo concept

Present final logo concept to client

Final Steps

Sign-off

Create final artwork

Create Brand Standards Guide

What you get: Final artwork uploaded to online storage for download (Brand Standards Guide on CD or uploaded to online storage for download)

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